Hell yeah

Dysfunctional diva bullshit is what killed Sega’s hardware business.

And what made Sega spicy was marketing. They noticed how Nintendo countersteered out from the crash by convincing retailers that video games were toys, and instead embraced teen angst and transgressive humor… insofar as one can, using a cartoon animal with an Archie Comics series.

And then Sony did it a thousand times better.

Why would we want to hear about his “concept of a plan”? Let me know when there’s a decent game out.

Sega needed a comeback. He’s right that a lot of Sega has been conservative for the last few years, but when AAA studios are shitting the bed left and right, companies like Sega and Nintendo manage to capture the magic of gaming like an indie developer can still.

I’ve already appreciated the amount of “fun” Sega brings to the table. Some classic IPs are absolutely batshit too like Kid Chameleon, Vector Man, Virtual On, Comix Zone. There’s so many unique experiences they can make from them.

Hopefully they can maintain focus on fun like a smaller studio but still deliver polished big products.